Luna Custom Wood Work logo

Luna CustomWood Work

A veteran-owned custom woodworking brand with a stronger commerce foundation for handcrafted military products.

Shopify / Business growthVeteran-owned custom woodworkShopify
lunacustomwoodwork.com
ClientLuna Custom Wood Work

Veteran-owned custom woodwork

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The brief

What the businessneeded

Luna’s handcrafted military keepsakes are personal, made-to-order products. The store needed to present craftsmanship, handle customisation and build trust with buyers across the US.

INDUSTRY

Veteran-owned custom woodwork

Our approach

01

Premium presentation

Showcasing craftsmanship with clear product storytelling.

02

Customisation flows

Product options for personalised, made-to-order pieces.

03

Growth foundation

SEO structure and tracking ready for paid campaigns.

What we built

The pieces behindthe experience

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  • Shopify store design
  • Customise-your-plaque flow
  • Collections for military branches
  • SEO foundations
  • Conversion tracking
  • Mobile optimisation